Automating your email marketing: Autoresponders vs. Marketing Automation
Are you looking for a more efficient way to run your email marketing campaigns? Would you like to start automating your emails but aren't sure which GetResponse tool to use?
Then join us for an eye-opening session where we will reveal the secrets to automating your email campaigns for maximum efficiency and impact. Whether you're a seasoned marketer or a small business owner, this webinar is your gateway to saving time, increasing engagement, and boosting conversions.
What will you learn?
Differences between Autoresponders
and Marketing AutomationPros, cons, and best use-cases for each tool
Live platform walkthrough: How and why we migrated our employee onboarding course from Autoresponders to Automation
Tips, tricks, and trouble-shooting your automated campaigns
Did you know?
35%
Automated emails get an average open rate of above 35%! Manually sent newsletters, on the other hand, observe an average OR of 26.7%
4%
Automated emails get an average click-through rate of almost 4%! Compare that to newsletter's average CTR of 2.13%.
22.44%
Welcome emails get an average click-to-open rate of 22.44% – making them one of the most effective types of emails you can send.
Meet your hosts
Jan Marcinkowski
Customer Success Team Manager
Jasiek is a synonym of trainings at GetResponse. Onboardings, comprehensive training programs, and supplementary courses – they’re all his cup of tea. He knows the platform like the back of his hand, and he doesn’t hide the fact he’s using automation wherever he can.
Michal Leszczynski
Head of Content Marketing & Partnerships
With 10+ years of experience, Michal is a seasoned expert in all things online marketing. He’s a prolific writer, skilled webinar host, and engaging public speaker. Outside of business hours, Michal shares his wealth of knowledge as an Email Marketing lecturer at Kozminski University in Warsaw.